Faisal Baltyuor on championing bold cinematic voices

The new Red Sea Film Festival boss is an acclaimed Saudi filmmaker. In an interview with Al Majalla, he talks about the importance of teamwork and supporting emerging talent.

New Red Sea Film Festival boss and  acclaimed Saudi filmmaker Faisal Baltyuor
New Red Sea Film Festival boss and acclaimed Saudi filmmaker Faisal Baltyuor

Faisal Baltyuor on championing bold cinematic voices

Despite his relative youth, Saudi filmmaker Faisal Baltyuor already has quite the résumé. The new chief executive of the Red Sea International Film Festival was also the first chief executive of the Saudi Film Council, the first head of Ithra Cinema, the founder of CineWaves Films (a fast-growing distribution company), the chief executive of Muvi Studios, and the founder of Riyadh’s first arthouse cinema, Cinehouse.

Ahead of this year’s Red Sea International Film Festival (RSIFF), which takes place from 4-13 December, Al Majalla spoke to Baltyuor about his upbringing and his involvement in the world of cinema, learning how this ultimate professional has the instinct of a researcher and the enthusiasm of an amateur. His systematic and organised approach to work comes from his family, he thinks. From his academic father, he learned that success comes not just from talent but from discipline.

His studies have taken him from a scholarship in Sydney, Australia, to the King Abdulaziz Cultural Centre (Ithra), to his various responsibilities in production and distribution companies, which have given him a rounded sense of work. “You work because you know why and how you work, not because you simply want to be seen or prove that you are exceptional,” he says.

Learning the industry

In the film laboratories in Sydney, Baltyuor learned that cinema does not rely just on imagination; it is about managing resources, time, and relationships. He learned how ideas grow and about the boundary between art and the market. Returning to Saudi Arabia, he knew “what was possible”. He talks at length about production, describing it not as an adventure but as a process closer to engineering.

“I was obsessed with technology,” he recalls. “I followed every technique available, its developments, equipment, costs, and mechanisms. At the time, I was the only Saudi student in the group—from a country where a film industry did not yet exist. Despite that, I was determined to pursue knowledge and passion. That experience gave me a real awareness of the need to understand the industry from within.”

Leonardo MUNOZ / AFP
Saudi producer Faisal Baltyuor during the Kering Foundation's annual dinner in New York, on 11 September 2025.

Baltyuor’s second role was as cinema manager at Ithra in Aramco, which he describes as a turning point. A filmmaker of multiple interests and experiences, he has now been a director, a producer, a distributor, an owner of an independent art-house cinema, and the chairman of a quarterly magazine. In short, he has seen cinema from all angles, explores them one by one, understanding the relationship between creativity and administration, between the individual and the collective, between the idea and its executive structure.

Evolving scene

In recent years, Faisal Baltyuor has been one of the most prominent voices on the Saudi cinematic scene, acting as a speaker, contributor, and influencer. Yet those who know him speak of a modest man who is composed, friendly, calm, responsive, attentive, and objective. “I am usually not an emotional person,” he tells Al Majalla. “There is no place for emotion at work. There is also no place for centralisation. Centralisation is the reason for the failure of every administration.”

When Baltyuor founded Bayt Al-Cinema, it was the first art-house cinema in Saudi Arabia to obtain an official and institutional licence to programme and screen films throughout the year. A walk through the venue reveals it to be an intimate artistic space inspired by a classical décor evoking the 1940s and 50s. The founder says he spends his spare non-working moments as a viewer in one of its halls.

In Sydney, Baltyuor learned that cinema does not rely just on imagination; it is about managing resources, time, and relationships

"The place embraces the visitor in an intimate nostalgic experience," he explains. "It is a complete experience that begins with the atmosphere of the restaurant, the cinematic content, the house newspaper in its vintage design, the service, and the elegant screening hall with its limited seating."

He wanted somewhere that was "not subject to box-office calculations or festival considerations," he says, but rather one "that allows a film to be screened in a warm environment, away from the noise, and close to the atmosphere of a home". Bayt Al-Cinema reflects Baltyuor's openness to all forms of artistic output and his desire to build an environment that lets the audience interact with the dreamlike whole, rather than merely watching as spectators.

Pluralistic system

Baltyuor executive produced The Perfect Candidate, which screened at the Venice International Film Festival, and Sattar, which became one of Saudi Arabia's highest-grossing films. He also produced the Netflix film From the Ashes and co-produced Goodbye Julia. Set in Sudan, Goodbye Julia won the Prix de la Liberté at the 2023 Cannes Film Festival, along with other awards in the UK, the US, France, and Egypt. One of his most recent projects was the Saudi film Hijra by Shahd Amin, which won Best Asian Film at Venice.

Amid the achievements, Baltyuor remains contemplative and does not seem to have been affected by the awards and honours. He also values criticism and believes that cinema is a pluralistic system, in which the success of one depends on a collective awareness and participation that offers a broader space for knowledge and understanding. He values discussion and differences of opinions, and finds room for listening as a leadership value that respects the diversity of creators and audiences.

His appointment to lead the Red Sea International Film Festival in May was seen as a natural extension of his career in cinema and was welcomed among filmmakers. He was described by one as "the right man in the right place". It is a crucial time for Saudi cinema, which is experiencing clear momentum. Projects are flourishing, and horizons have grown from the national to the regional and international.

Baltyuor understands that the festival is a breathing apparatus for the entire cinematic scene, so it is trying to make it an ongoing, year-round activity, rather than a seasonal end-of-year event, which will be held in the city of Jeddah in 2025.

AFP
A Saudi celebrates at the closing ceremony of the 2nd edition of the Red Sea International Film Festival, in Jeddah, Saudi Arabia, on December 8, 2022

RSIFF 2025 programme

This year's festival embraces a core Baltyuor idea of a house that can hold everyone. It will open with the new British boxing film Giant in its first regional screening. Starring Amir El-Masri as the British-Yemeni boxer 'Prince' Naseem Hamed and Pierce Brosnan as his Irish trainer Brendan Ingle, the film is directed by the British-Indian director Rowan Athale and based on a true story about how Hamed rose from humble origins to become the world champion. Baltyuor said he chose the film because it represents an artistic celebration of regional talent on the global stage through the story of an Arab hero of international stature.

This year's RSIFF programme will see more sections and special screenings, with a clear focus on supporting new Saudi and Arab productions through the Red Sea Fund, which has funded more than 30 projects. There are 16 films from the Middle East, North Africa, Africa and Asia, alongside out-of-competition screenings and the 'Masterpieces of the World' programme, which presents films that have won awards at major festivals throughout the year. This year, the market programme returns with events aimed at producers and distributors, as well as development workshops and writing labs supervised by international filmmakers.

Under Baltyuor, the RSIFF said the foundation's mission is "to champion emerging talent and bold cinematic voices," adding that it "continues to drive artistic innovation and sustainable growth across the regional and international film sectors, in alignment with the Kingdom's Vision 2030".

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