The World Cup has always been a pitch for global politics

From Hitler and Mussolini to South American dictators, world leaders have long seen in football’s biggest tournament an opportunity to further an agenda

The World Cup has always been a pitch for global politics

The summer of 1938 in France was no ordinary one for Hungarian goalkeeper Antal Szabó. He was contesting the World Cup with his national team for the second time, and with Hungary’s forwards scoring freely and propelling the nation towards the final, it meant that he was idle for long stretches between the posts. This gave Szabó time to imagine returning to Budapest with the golden Jules Rimet trophy, presenting it to the crowds gathered on the banks of the Danube.

The ease with which Hungary had won their matches gave him and his teammates confidence that even the holders, Italy, would not spoil the Hungarian party. Spoil it they did. The goalkeeper who conceded only one goal on Hungary’s path to the final had to retrieve the ball from his net four times, as Italy won 4-2 to lift the trophy again. This was the last World Cup final before the Second World War, yet Szabó guaranteed his own place in history with his comment after the match. “I conceded four goals,” he said, “but I saved the lives of 11 men.”

Those 11 men were the Italian players, the world champions. Their victory in the previous tournament on home soil in 1934, followed two years later by Olympic gold, had not spared them a telegram from Italian dictator Benito Mussolini before the final, with the blunt message: “Win or die.” That message marked the entry of politics into the World Cup tournament, one that has never since been severed.

Nearly nine decades later, one of the three host nations is negotiating with one of the participating countries over an extension to a ceasefire between them. Fascist Italy was merely the first to grasp how the World Cup could be used to wield political power. Football was the façade through which Mussolini presented his vision of success. He used the national team’s triumph in 1934 to promote right-wing nationalism whose traces remain visible among some Italian ‘ultras’ fan groups today.

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German chancellor Adolf Hitler gives the Nazi salute during the opening ceremony of the Berlin Olympics 1 August 1936.

In much the same way, Adolf Hitler showcased Nazi Germany as the world had never seen it at the 1936 Olympics. Two years later, Nazi troops entered Vienna before Austria’s national team could travel to the 1938 World Cup. Austria disappeared from the tournament, and some of its players found themselves wearing Germany’s shirt, without achieving the success the regime had sought. Many have followed suit, taking advantage of the instinctive rallying of national sentiment behind a national team every four years, using the momentum of perhaps the world’s biggest tournament.

After the Second World War, and with the development of media coverage, the World Cup acquired another dimension. It moved from transcontinental telegrams carrying the final score and the names of the goalscorers to live television broadcasts that finally captured the bright colours of the stadiums at the 1970 World Cup in Mexico.

The tournament became a mirror of the post-war world, with divided Germany fielding two teams. The wealthier western half enjoyed the greater share of footballing success, winning the title in 1954 less than a decade after the end of Nazism, but East Germany struck back in 1974, securing a historic victory on West German soil. It left the deepest scar on the German machine’s eventual triumph in that tournament.

From Korea to Chile

The contest to host the World Cup grew fiercer between European powers eager to display their post-war recovery and South American countries that had come to dominate (there were eight South American winners in the 14 competitions between 1950 and 2002). African nations refused to compete with Asian countries for a single place at the 1966 World Cup in England, choosing to boycott the qualifiers entirely.

The North Korean team answered the aspirations of the dictator Kim Il Sung, who wanted the country to confront and challenge European and South American dominance of the game. The players subsequently produced a footballing miracle, reaching the quarter-finals at Italy’s expense in a moment that captured the Western imagination at the height of the Cold War.

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North Korean national soccer team players celebrate their upset victory (1-0) over Italy 19 July 1966 in Middlesbrough at the end of their World Cup first round match. Doo Ik Pak scored the winning goal.

That same Cold War gave the World Cup its “match of ghosts,” which sent Chile to the 1974 tournament. The ghostly opponent was the Soviet Union, which refused to travel to Santiago for the decisive qualifier after FIFA declined to move the match away from the capital’s National Stadium. The Soviets said General Augusto Pinochet’s army had turned the stadium into a mass detention camp in the weeks before the match, during the military coup that overthrew Chile’s socialist president Salvador Allende. Chile’s players scored in an empty net, in a scene both farcical and tragic.

Brazil and Argentina

South American dictatorships realised that footballing victories fashioned by their most gifted players could dominate headlines and overshadow the consequences of their brutal rule. Brazil, which was under a military dictatorship at the height of its World Cup dominance, produced the most enduring of all World Cup-winning sides in 1970, the first tournament broadcast in colour.

South American dictators realised that footballing victories could overshadow the consequences of their brutal rule

The team was led by Pelé, who returned from international retirement under pressure from the country's military ruler, General Emílio Garrastazu Médici. A football enthusiast, Médici disliked outspoken left-wing journalist João Saldanha coaching the national team. Saldanha was forced to watch from the press box while his team lifted the trophy. The victory gave Gen. Médici the image he wanted, and the regime gained compelling material with which to promote his favourite slogan: "Love Brazil or leave it."

In 1976, another general took charge in Argentina. Jorge Rafael Videla led a military junta that was in charge when his country hosted the 1978 World Cup. In the chants of supporters and the sight of paper streamers flying towards the pitch at the Monumental Stadium, he saw an opportunity to drown out all the questions from families of thousands of political detainees and other forcibly disappeared people.

Videla's regime wanted the happy ending of Argentina lifting the trophy on home soil, but the team struggled. To qualify from the group, Argentina needed to beat Peru by four goals or more—a tall order. They won 6-0, sparking frenzied speculation. Videla and the then-US Secretary of State Henry Kissinger were among the last visitors to the Peru dressing room before kick-off, which only deepened the intrigue.

AFP
Argentinian midfielder Mario Kempes (L) celebrates on June 25, 1978 in Buenos Aires during the extra time period of the World Cup soccer final between Argentina and the Netherlands.

The home side eventually got through to the final, where they would play the Netherlands. Argentina's long-haired star Mario Kempes excelled in the match, giving Videla the coronation that sent millions into the streets to celebrate Argentina's first World Cup title. In both Argentina and Brazil, winning the World Cup gave Videla and Médici added authority in their military uniforms.

Reconciliation and prestige

Apartheid South Africa had been stopped from participating in international football for years, but in 2010, the year that Nelson Mandela turned 92, the country hosted the first (and so far, only) World Cup in Africa. It was fitting, because Mandela had placed sport at the heart of his agenda of reconciliation, encapsulated in 1995, when he wore the shirt of South Africa's rugby team, long associated with the white minority that supported apartheid, handing the Rugby World Cup to the blond captain François Pienaar in Johannesburg.

In 2018, the tournament was held in Russia, giving President Vladimir Putin the chance to present himself as a worthy heir to his Soviet predecessors by bringing the World Cup to the land of the tsars. Putin showed how his new empire, supported by oligarchic wealth, could host football's most prestigious tournament. For the millions of fans who came to see their teams play, he presented a friendly version of the country, despite having annexed the Ukrainian territory of Crimea in 2014. That same year, Russia hosted the Winter Olympics, where its athletes were found to have been engaging in a state-sponsored doping programme.

This year's World Cup is the first time it has been held between a host that is technically at war with a participant.

Before it even started, the 2026 World Cup was political. The United States (a co-host, along with Mexico and Canada) and Iran (a participating team) recently fought a damaging six-week war, and their negotiators are currently in Pakistan trying to agree a ceasefire. Meanwhile, the US administration of President Donald Trump has reportedly denied visas to non-playing members of the Iranian football team.

It is the first time a World Cup has been held between a host that is technically at war with a participant, and adds to the long list of examples in which politics has had an impact on world football's landmark tournament. As excitement builds, fans around the globe will hope that supporters' passion for the sport, combined with the players' skills, is what is most remembered.

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